Founder & Lead Developer
Alison Iddings
Alison Iddings, the founder of City of Oaks Marketing, brings with her over 30 years of experience in development, specializing in SEO strategy, and a background in design from the prestigious California Institute of the Arts. Dedicated to innovation, she seamlessly blends design and functionality to create impactful digital solutions.
About Alison
Alison Iddings, the founder of City of Oaks Marketing, brings with her over 30 years of experience in development, specializing in SEO strategy, and a background in design from the prestigious California Institute of the Arts. Dedicated to innovation, she seamlessly blends design and functionality to create impactful digital solutions.
Articles by Alison
AI Model Testing Prompt Template for Your Brand: A Complete Guide to AI Brand Visibility
A copy-and-paste prompt template to audit your AI brand visibility: see how ChatGPT, Gemini and Perplexity describe your business, and...
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How to duplicate a page in WordPress
Three ways to duplicate a WordPress page: Yoast Duplicate Post, no plugin at all, and custom-field sites, plus the SEO...
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Optimizing Websites for AI Search Engines: ChatGPT, Gemini & Copilot
How to optimize your website for AI search engines: practical steps to get found and cited by ChatGPT, Gemini, and...
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10 ways to optimize and accelerate your WordPress website
Ten ways to speed up a WordPress site, updated for 2026: current Core Web Vitals thresholds, modern image formats, caching...
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How to Optimize Contextual Links for SEO
How in-content links build authority with search engines and AI systems, with a worked example from our own internal-linking sweep.
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Unlock the Power of Forum Backlinks: A Comprehensive Guide
Why Reddit and community answers now feed Google's discussion results and AI answers, and how to build a forum presence...
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JavaScript Best Practices for Optimizing your Website
Use JavaScript best practices to improve the user experience and contribute to better search engine rankings.
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Semantic HTML Cheat Sheet
Check out our Semantic HTML Cheat Sheet, complete with best practices, for a quick reference to enhance your website's structure.
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Optimize and Minify CSS to Improve Core Web Vitals
Master the techniques to optimize and minify CSS, ensuring lightning-fast rendering and a significant boost to your Core Web Vitals.
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Schema Markup for WordPress: The Complete Implementation Guide
Schema markup for WordPress in 2026: the types that matter, plugin defaults versus custom code, what AI search reads, and...
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Title Optimization, Meta Descriptions and HTML Headings
Enhance your pages' visibility and relevance in search engine results with Title Optimization, Meta Descriptions, and HTML Headers.
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HTTPS, HSTS and SSL Certificates: Upgrade your Website Security
Learn to implement HTTPS, HSTS & SSL Certificates and how they contribute to encrypted, authenticated, and tamper-resistant data exchange.
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Become a Technical SEO Expert and Boost your Online Presence
What a technical SEO expert actually does, when to hire one, the interview questions that separate real ones, red flags,...
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ADA Compliance Website Checklist (2026): WCAG 2.2 AA in Plain Language
A plain-language ADA checklist for 2026: the WCAG 2.2 AA items editors control, the ones built into the code, current...
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WordPress Database Optimization
Clean up your database with a plugin or manual approach to WordPress Database Optimization, including commonly used SQL Snippets.
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