AI Overviews Optimization is the emerging discipline of making content more likely to be selected and cited within Google’s AI Overview summaries. Strategies include writing clear, direct answers to specific questions, establishing strong E-E-A-T signals, using structured data, maintaining factual accuracy with cited sources, and building topical authority across a subject area. As AI Overviews appear for an increasing percentage of queries, being cited within them is becoming as valuable — or more so — than ranking in traditional organic results.