Engineered a high-performance, scalable WordPress platform for global TIC leader Phenna Group. Replacing a fragmented legacy system, I designed a bespoke, lightweight theme architecture capable of managing a complex, multi-brand digital footprint without sacrificing site speed. By implementing a modular, custom-coded framework and a rigorous technical SEO foundation, I created a robust digital ecosystem that supports rapid organizational growth and provides a lightning-fast, secure experience for international stakeholders.